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Step into lifelike call simulations where the AI buyer pushes back, interrupts, and challenges your every move.
From cold outreach to high-stakes objection handling, each role play mirrors real-world dynamics across industries, personas, and deal stages. Every response could make or break the deal.
Try out our AI sales simulator for free and see if you can seal the deal.
Trusted by the best 
Products evolve. Buyers change. Competitors pop up overnight.
When your messaging moves faster than your enablement, your reps are left guessing what to say next.
Discovery calls. Renewal conversations. High-stakes demos.
Most reps never get to practice these moments in a way that feels real. So when it finally counts, they’re figuring it out live.
Even great managers can’t be everywhere,
all the time.
Between live calls, pipeline reviews, and endless follow-ups, coaching slips from habit to afterthought.
Cisco saw average deal sizes increase by as much as 30% with the help of role plays.
Mindtickle Copilot has reviewed over 730K role play submissions.
Top-performing companies have sellers do six or more role plays per year.
“What AI Role Play does is they make that experience asynchronous. It makes it infinitely scalable. The rep can go through and practice a cold call or a discovery or some pitch with the bot that talks back to them in a way that the manager couldn’t support otherwise.”
Mike Demmert,
Head of Global Organizational Development at Signifyd.
“I’m excited about the persona-based integrated role play. It’s AI-driven, not manager-led, and gives sellers guidance on specific personas they’ll face in the field. The vision is to align practice scenarios with the opportunities and segments the seller is working on. That way, they can sharpen skills before the customer calls. That’s incredibly powerful.”
Ted Sayland,
Global Enablement Platforms Leader at Juniper Networks.
“As early adopters of AI Role Play, the AI has already shown promise in delivering immersive training that simulates realistic customer behaviors, helping prepare our reps for real conversations.”
Samyak Jain,
Senior Associate, Sales Enablement at MetricStream.
“We saw a 25% increase in booked deal values and a 31% rise in average deal size, showing the program’s effectiveness at really delivering something of value to our sellers – and ultimately to our customers.”
Chris Jackson,
Distinguished Solutions Engineer at Cisco.
With AI Role Play, your customer and prospect-facing teams
can prep for every conversation and close with confidence.
A safe place to practice pitches, renewal conversations, and new messaging
Instant feedback on how to improve your pitch
The ability to scale practice without wasting manager time
Training, content, & insights revenue teams need to win over buyers and close more deals.