The challenge
- Disconnected approach to enablement across multiple systems
- Content was out of date with no ability to track engagement
- Reps struggled to find relevant information quickly
The solution
- Weekly updates and communication from the enablement team
- Automated user-sync between Mindtickle and Salesforce
- Virtual role-plays to practice customer-facing scenarios and develop and certify skills
- Analytics identify leaders and laggards within the sales org based on performance and engagement
The impact
- Established best practices and periodically ensures reps are on-message
- Reduced admin overhead and accelerated the onboarding experience with Mindtickle and Salesforce user-sync
- Ensured consistent adoption of enablement programs through a steady stream of communication