ET BureauPUNE: Startups are changing the way companies train their employees by offering technology-based tools that help reduce costs, save time and measure the learning. These companies are providing customised programmes that include lessons delivered on the mobile, online courses as well as analysis of individual needs and performance.
“Companies want to combine offline and online training which is both interactive and helps to cut costs,” said Prashant Jain, 46, CEO of Wiztango. To use Wiztango, trainers have to register on the site, and create an activity using a range of free or paid apps.
“This method allows companies to cut costs by at least 30%,” said Jain, whose company counts Seed Infotech, Go Air, Mitsubishi , Quantum Infotrainers as customers . Jain estimates that the Indian corporate training market is valued at about Rs 1.25 lakh crore ($20 billion).
About half of this is spent on building in-house skills, with the rest used to improve customer interaction, sales and delivery skills. His company is targeting revenue of Rs 120 crore by fiscal 2015. Pune-based MindTickle is another company that helps both mid-size and large companies customise their training programmes by delivering it online. Its customers include Vodafone , HCL, InMobi and Yahoo.
“Training often follows a set path, rather than fit the needs of a specific company,” said Krishna Depura, 35, Cofounder of MindTickle. Vodafone India reduced costs by more than 50% by using MindTickle’s platform “Their tool can reach all employees at one go, increasing participation and helping employees share feedback on training,” said Ajanta Chatterjee, GM–employee development at Vodafone India.
Gamification of the training module was a prominent feature of MindTickle’s programme for MakeMy-Trip .com. “This helps employees remain interested,” said Marc Amit Kakkar , training manager for MakeMyTrip.com. There are also startups such as Work Better that use a number of examples more suited and culturally relevant to Indian employees.
“For post training, we send 100-150 word refresher articles to employees on each area covered through SMS,” said Swapnil Kamat, CEO of Work Better. The company also offers an interactive, online tool called English Central, backed by Google to improve English speaking skills.
The company hopes to double its revenue of Rs 4.2 crore by 2014. Customers said apart from improving employee productivity these technology-enabled programmes have reduced the need for constant retraining. “We don’t have to spend too much within a year,” said Charles Carvalho, human resources manager of VVF, who chose Work Better for its post-training engagement .
“Companies want to combine offline and online training which is both interactive and helps to cut costs,” said Prashant Jain, 46, CEO of Wiztango. To use Wiztango, trainers have to register on the site, and create an activity using a range of free or paid apps.
“This method allows companies to cut costs by at least 30%,” said Jain, whose company counts Seed Infotech, Go Air, Mitsubishi , Quantum Infotrainers as customers . Jain estimates that the Indian corporate training market is valued at about Rs 1.25 lakh crore ($20 billion).
About half of this is spent on building in-house skills, with the rest used to improve customer interaction, sales and delivery skills. His company is targeting revenue of Rs 120 crore by fiscal 2015. Pune-based MindTickle is another company that helps both mid-size and large companies customise their training programmes by delivering it online. Its customers include Vodafone , HCL, InMobi and Yahoo.
“Training often follows a set path, rather than fit the needs of a specific company,” said Krishna Depura, 35, Cofounder of MindTickle. Vodafone India reduced costs by more than 50% by using MindTickle’s platform “Their tool can reach all employees at one go, increasing participation and helping employees share feedback on training,” said Ajanta Chatterjee, GM–employee development at Vodafone India.
Gamification of the training module was a prominent feature of MindTickle’s programme for MakeMy-Trip .com. “This helps employees remain interested,” said Marc Amit Kakkar , training manager for MakeMyTrip.com. There are also startups such as Work Better that use a number of examples more suited and culturally relevant to Indian employees.
“For post training, we send 100-150 word refresher articles to employees on each area covered through SMS,” said Swapnil Kamat, CEO of Work Better. The company also offers an interactive, online tool called English Central, backed by Google to improve English speaking skills.
The company hopes to double its revenue of Rs 4.2 crore by 2014. Customers said apart from improving employee productivity these technology-enabled programmes have reduced the need for constant retraining. “We don’t have to spend too much within a year,” said Charles Carvalho, human resources manager of VVF, who chose Work Better for its post-training engagement .
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