The value of corporate training is undeniable. With a strong corporate training program, you can not only onboard sellers faster, but also ensure each rep is always equipped with the knowledge and skills needed to achieve their long-term goals.

In fact, studies show that ongoing training can lead to a 50% boost in net sales per rep. Clearly, sales training is well worth the investment.

At the heart of any successful training and development program is the right software. With the right corporate training software, you can streamline onboarding, upskill your team, and ensure your sellers are always ready to deliver outstanding buyer experiences.

If you’re not entirely sure what corporate training software is – or how to choose the right option for your team – you’ve come to the right place. In this guide, we’ll explore:

• What corporate training software is
• Why it’s worth the investment
• Key features to look for
• Some of the top corporate training platforms on the market today

What is a corporate training software?

First things first: what is corporate training software?

Corporate training software is a digital tool or platform that enables revenue organizations to create, deliver, manage and track learning and development programs at scale. Unlike one-off training sessions, corporate training software provides structured, engaging, and tailored learning experiences that meet the unique needs of each seller.

Corporate training software plays an important role in both sales onboarding and continuous training and learning.

With the right corporate training software, new hires can ramp up quickly and be prepared to contribute to revenue growth faster. This software can also be used to provide ongoing learning and development that ensures every rep is always ready to sell. Some examples of ongoing sales training include new product information, competitor updates, and best practices for handling objections.

Most sales training software offers features that allow sales leaders to track online training engagement and completion. For example, a sales manager can see which reps have completed a new product training and how they scored on the accompanying assessment.

However, the best corporate training software goes a step further, providing insight into how sales training is influencing seller behavior and driving performance. That means managers can connect online training to real-world outcomes, like improved skills and better sales results.

What are the benefits of a corporate training software?

Now that we’ve defined what corporate training software is, let’s talk about why it matters.

The impact of sales training and coaching is well understood. Research shows that sellers are 63% more likely to be top performers when they have effective training, consistent coaching, and strong support from their manager.

Corporate training software makes that possible.

Let’s explore some of the key benefits corporate training software can bring to your organization.

Key features to look for in corporate training software

If you run a search for corporate training tools on Google or G2, you’ll see you have a lot of options. It can be difficult to narrow down your choices – especially when you’re not exactly sure what to look for.

Of course, there’s no one-size-fits-all corporate training software. It’s important to find a solution that aligns with the needs of your organization.

However, there are certain key features to look for in any corporate training platform.

#1 Tools to define and measure sales excellence

There are certain skills and competencies that each seller on your team needs in order to be successful. Look for corporate training software that allows you to define what those skills are for each of your sales roles.

For example, Mindtickle includes Ideal Rep Profiles (IRPs), which allow organizations to define essential skills and behaviors for each customer-facing role. Then, teams can create training and enablement content that’s focused on helping sellers master these must-have skills and competencies.

#2 Personalized sales training and coaching programs

Each sales team is made up of individuals with diverse backgrounds, experiences, and skill sets. That’s why a one-size-fits-all approach to sales training and coaching doesn’t work.

Instead, choose corporate training tools that allow you to deliver tailored training and coaching based on factors like role, location, and tenure. The right solution should also help you identify individuals’ strengths and weaknesses so you can deliver targeted training and coaching that drives meaningful improvement.

For example, Mindtickle’s Readiness Index evaluates each seller against the Ideal Rep Profile. That way, can you deliver tailored sales training and coaching that addresses the needs of each seller.

#3 AI role-plays

Just because a sales rep completes a training module doesn’t mean they’re fully prepared to be successful in the field. After all, Gartner found that B2B sellers forget 70% of what they learn within a week of training.

It’s important to find corporate training software that offers opportunities for sellers to try out their newfound skills and knowledge before going into the field. AI role-plays are one great example.

With AI role-plays, sellers can practice their pitch in realistic scenarios with an adaptive AI seller. Sellers get real-time feedback, which they can use to refine their approach and prepare for real-life customer interactions.

#4 Just-in-time sales training and enablement

Live sales training has a role to play. But learning doesn’t always follow a set schedule. Instead, sellers need on-demand access to training and enablement resources – whenever and wherever a need arises.

That’s why it’s important to choose corporate training software that uses AI to deliver just-in-time support. For example, a seller may ask a product-related question and get a real-time answer, without waiting on a subject matter expert. AI can also recommend additional content and resources to deepen understanding and reinforce learning in the moment.

#5 Content management

Internal sales training content equips your sellers with the skills and information they need to conquer any selling scenario. On the other hand, external sales content empowers them to effectively engage every prospect – no matter where they are in the purchase journey.

To support both, choose corporate training software with robust sales content management tools. That way, sellers can easily find the content they need, when they need it. Also, look for corporate training software that leverages AI to surface proven, relevant materials for every sales scenario. Your sellers will spend less time guessing what will work – and more time delivering engaging buyer experiences.

#6 Powerful data and analytics

Without ongoing measurement, there’s no way to truly gauge the effectiveness of your corporate training efforts.

Choose corporate training software that provides visibility into how employees are engaging with various sales training programs and content. In addition, look for software that provides robust analytics that can help you understand the influence of corporate training on skill development and sales performance. You can use these insights to optimize corporate training programs for even greater impact.

Top corporate training software on the market today

Now that we’ve covered some of the must-have features of corporate training software, you may be wondering which platform is the best one.

As mentioned earlier, it’s important to find corporate training software that includes essential features and is aligned to the needs of your business. However, there are some corporate training platforms that are especially popular in the market today.

1. Mindtickle

Mindtickle is one of the best corporate training software solutions on the market today and includes all of the essential features we covered earlier in this post. With Mindtickle, organizations can get new sellers up and running quickly and ensure every rep has the ongoing training, coaching, and support needed for long-term success.

Mindtickle allows organizations to define what success looks like for each customer-facing role. Then, they can deliver corporate training and coaching to help each seller master the essential skills and behaviors needed for success.

AI is integrated into just about every aspect of Mindtickle. For example, the platform features AI role-plays, which allow sellers to practice their skills before taking them out into the field. AI also scores and analyzes every sales call so sellers know what they can do to improve their skills and sales outcomes. Copilot, Mindtickle’s AI sales assistant, also empowers sellers to access on-demand enablement and support.

Mindtickle also offers robust sales content management tools. Sellers can always find fresh, relevant content for any scenario. And AI delivers content recommendations based on factors including buyer signals, deal stage, and past performance.

Finally, Mindtickle delivers powerful corporate training data and analytics. You can measure completion and engagement with corporate training. But, even more importantly, you can determine how corporate training is influencing behavior change and sales outcomes.

2. Docebo

Docebo is a popular cloud-based learning management system. Organizations use Docebo to deliver, manage, and track employee training initiatives. Some organizations also use Docebo to power partner and customer training initiatives.

3. 360Learning

360Learning is another popular corporate training platform. 360Learning has many of the features of a traditional, corporate LMS, along with tools for collaborative, interactive learning.

Level up your corporate training with Mindtickle

A strong corporate training program is key to ramping new sellers quickly and equipping your entire team with the skills and knowledge they need to succeed. Choosing the right corporate training software is essential.