< BACK TO CUSTOMER STORIES
Faster ramp up for new hires
Global reach with multilingual support for sellers
Single enablement platform for coaching, content and training
Radware serves customers around the globe through a network of sellers and partners, delivering expertise in today’s rapidly evolving cybersecurity landscape. Radware needed a unified and AI-powered enablement platform that would help it scale.
Radware selected Mindtickle for its flexibility and strong multilingual capabilities. By unifying its previously siloed enablement environment, Radware reps can now use AI-powered search to surface the right resources and coaching whenever they need.
Radware is a global leader of cybersecurity and application delivery solutions for physical, cloud and software defined data centers. Its award-winning solutions portfolio secures the digital experience by providing infrastructure, application, and corporate IT protection and availability services to enterprises globally. With more than 1,200 employees, Radware is headquartered in Tel Aviv and maintains a global presence with offices across the Americas, Europe, the Middle East, Africa and Asia Pacific.
With nearly 30 years of experience and a growing global footprint, Radware supports a global and diverse go-to-market organization that includes direct sellers, solution engineers, OEM partners, resellers and customer success teams. As Radware expanded its global reach and product offerings, it needed a unified and scalable enablement platform that would keep teams aligned, confident and informed.
HEADQUARTERS:
Tel Aviv
INDUSTRY:
Cybersecurity
COMPANY SIZE:
1,200 Employees across 23 Regions
In the cybersecurity industry, every day brings new technology, new threats and new buyer expectations. Buyers are typically seasoned IT professionals who expect reps to speak confidently about technical and competitive offerings and the latest threat trends. Maintaining current and comprehensive expertise is essential for building strong buyer trust and successful customer interactions.
For Radware, keeping its teams aligned and up to date across many regions and roles was becoming increasingly difficult. Internal systems were fragmented, with different teams relying on different tools. Managers lacked visibility into whether reps were truly ready. Onboarding timelines stretched well beyond six months, especially for those without a security background.
“We already had great people, but we had no one place to find the right content. With Mindtickle, we created a single source of truth that works across teams, regions and languages.”
Daniel Lewenhoff
Sales Enablement Expert, Radware
The Radware team wanted more than a learning management system. They needed a platform that would scale with their global teams, support structured onboarding and help every seller – from seasoned engineers to new partner reps – stay prepared in a fast-moving space.
After evaluating several platforms, Radware selected Mindtickle for its flexibility, strong multilingual capabilities, and holistic platform that goes beyond training to include role plays, coaching, and content management.
“We went from a six to 12-month ramp time to just one to three months. Now onboarding is structured, consistent and can scale across roles, regions and languages. New hires can easily find what they need and get up and running quickly.”
Daniel Lewenhoff
Sales Enablement Expert, Radware
Radware consolidated its disconnected enablement systems under the Mindtickle platform, which now enables teams across regions, including sales, partners and customers. With one unified platform, the team organized five customized portals, each designed to support a distinct part of the business:
This structure allows content ownership to be distributed across functions like marketing, product, legal and HR, while the enablement team ensures governance and consistency. The result is a scalable, accurate and collaborative model that supports long-term growth.
Before Mindtickle, onboarding at Radware could take up to six months. New hires had to navigate a maze of disconnected systems and often had to chase down information through emails, Slack threads or individual team members. It was difficult for sellers to know where to start, and even harder for the enablement team to measure progress.
By centralizing learning, coaching and content into a single platform, Radware transformed onboarding into a streamlined and structured experience. The team launched a fully digital program tailored by role, region and experience level. New hires now move through core content at their own pace, reinforced with interactive AI role plays, scenario-based training and certifications that drive retention and readiness.
“Before Mindtickle Copilot, a seller might wait hours (or even days) for someone to respond to a question. Now they get answers in seconds. They trust Copilot because it pulls from vetted, accurate content, and it’s become a seamless part of their workflow.”
Daniel Lewenhoff
Sales Enablement Expert, Radware
When content is scattered, even the best resources go unused. Radware addressed this by turning Mindtickle into its central source of truth, organizing all assets with strong tagging and clear ownership across teams. Once in place, Mindtickle Copilot became a natural extension of this system, giving reps the ability to use AI-powered search to surface the right training and content quickly.
Reps no longer waste time sifting through files or chasing internal answers; Copilot pulls from verified, up-to-date content to give them exactly what they need, when they need it. Mindtickle’s mobile-friendly experience also ensures sellers can get answers whether at their desks or in the field.
Mindtickle Copilot has quickly become one of Radware’s most adopted tools. Sellers frequently use AI search before or during customer calls, demonstrating widespread adoption across the sales organization.
“We’re rolling out Mindtickle AI Role Play to give sellers a comfortable space to practice. At first, sellers were caught off guard by the idea of practicing with AI, but now they seek it out. It’s allowed them to prepare for tough conversations. Reps go into calls sharper, because they’ve already practiced the hardest moments.”
Daniel Lewenhoff
Sales Enablement Expert, Radware
Radware also provides sellers with Mindtickle AI Role Play to help them prepare for high-stakes conversations. Instead of relying only on manager-led sessions or peer practice, reps use the AI Role Play coaching solution to practice whenever they need to.
Mindtickle AI Role Play simulates real-world interactions, allowing sellers to practice with AI personas like a skeptical executive or a reticent CIO. This allows the team to practice handling objections and deliver clear messaging, improving their pitches before they ever step into a customer meeting. Sellers receive real-time feedback that helps them build confidence and sharpen their skills over time.
Sellers who were initially hesitant about AI coaching have embraced the experience, and Radware has already seen improvements in how reps prepare for tough conversations. One account executive shared, “At first I was shocked, but the AI Role Play actually feels like real conversations. It gives me space to practice without pressure. It’s made me feel way more prepared walking into customer meetings.” The team is turning role plays into formal readiness assessments and rolling them out across partner teams.
Radware is expanding its use of AI Role Play across regions, enabling reps to practice in local languages, including French, Spanish, Korean and Japanese. This helps reps get real practice, while also ensuring consistency and scalability.
Radware continues to integrate AI capabilities into their enablement programs, building on what is already working. After successfully piloting AI Role Play, the team has expanded its use to other areas, giving reps the opportunity to demonstrate not just their knowledge but also their delivery. Mindtickle AI is being integrated into various processes to improve efficiency and productivity.
Onboarding ramp time reduced from 6 to 12 months to just 1 to 3 months
Widespread Copilot seller adoption with significant daily usage
Significant time savings, substantially reducing content search time
Greater seller confidence through Mindtickle AI Role Play, helping sellers prep for high-stakes conversations at scale
Centralized content management, improving accuracy, discoverability and cross-functional collaboration
Training, content, & insights revenue teams need to win over buyers and close more deals.
