https://youtu.be/fXNG2Nkud1M Episode summary In the re-airing of this episode of our podcast, we sat down with Eric Sikola, COO of Qualified, to explore how he stays innovative in sales, winning serves as a powerful motivator for the entire organization, driving product development, customer success, and sales performance. Here are some the key takeaways from …

In the highly competitive financial services industry, effective sales training is a game-changer. Sales reps are crucial in promoting and selling financial products and services to a diverse customer base. To achieve success in this field, a well-trained salesforce that can communicate the value and benefits of the products they represent is essential. Let’s consider …

https://youtu.be/AI9a0K8Q21U Reps and other customer-facing roles are constantly seeking ways to improve their efficiency and productivity. Enter AI and Generative AI. AI empowers sales reps, account managers, customer success teams, and presales in their day-to-day work, leading to better customer interactions and improved business outcomes. But let’s first define AI and generative AI before diving …

In a recent Q&A session with Teri Long, VP of Revenue Enablement at Mindtickle, we talked sales enablement, onboarding, and the power of AI in shaping the future of the industry. With 17 years of experience as an enablement leader, Teri shared valuable insights on the challenges faced by organizations in 2023, the importance of …

https://youtu.be/hlDndmnOm1E Video summary In Okta’s search for a sales tool, they quickly realized that it wasn’t just the sales features that mattered; usability was equally crucial. The ability to have visibility into the backend operations, monitor user activities, and have control over features and functionality became paramount for Ariel Elliott and the Okta team. …

Episode summary In this re-airing of an episode of Ready Set Sell, Hannah interviews Jeffrey D. Hatchell, an accomplished author and the Vice President of U.S. Sales Enablement & Global Leadership at American Express. With extensive experience as both a sales leader and a performance coach, Jeffrey brings valuable insights to the table. He …

Managing your sales team involves a lot of responsibilities: from initial onboarding for new hires, to ongoing training and coaching, to regular performance assessments. Both deal coaching and skill coaching are strategic techniques for guiding sales reps, each with its own goals and procedures. Effective coaching can improve win rates by 27% or more — …

Episode summary In this episode, Hannah and Tony delve into the importance of being both a skilled salesperson and a captivating storyteller. They have a conversation with Nick Capozzi, the Head of Storytelling at Demostack, who is an expert in creating compelling video content that enhances sales and strengthens a brand’s narrative. Nick’s background in …

https://youtu.be/spbWl4_UH1s Episode summary In this video, Fastmarkets’ Anusha Purkins, Head of Sales Enablement, talks about how they’re using Mindtickle to roll out its first-ever certified sales enablement program. One of the main goals was to standardize the onboarding process and improve the efficiency of the go-to-market approach. They also aimed to provide sales managers …