The notion that 20% of sellers generate 80% of the revenue is under fire. Now more than ever, companies need a systematic approach to improve sales performance. There are multiple readiness gaps we need to address – enablement that’s easily forgotten, content that’s rarely used, and a lack of evidence about what happens during real-world customer conversations. Addressing these challenges with siloed technologies doesn’t work either.
Mindtickle’s Sales Readiness Platform makes performance a movement involving enablement, leadership, frontline management and operations toward a single purpose. Readiness begins by defining excellence for the organization by creating ideal rep profiles. Next, enablement and training teams build knowledge the reps need to win, and align content to the sales process. Once reps are in the field, it enables sales leaders to analyze customer interactions using AI. And finally robust coaching solutions help optimize behavior to improve sales outcomes for individual reps.